Senior Housing & Health Care Business Development

Creative Marketing Strategies

Counseling and advisement for start-ups, under performing senior housing and healthcare providers

Personal introductions to key decision makers

Re-branding & repairing industry and market perception through outreach

Create or redevelop marketing procedures and processes such as sales admissions procedures, sales plans, census reports, admission brochure inserts

Conduct competitive analysis

Sales training for you and your team

Turn-around plans for under performing businesses

Business Development and Social Media

Creative outreach that identifies target markets and brings your brand directly to the decision makers through personal introductions

Business Development and consulting, training and coaching to increase industry and market exposure and teach you how to market your business more effectively

Create and manage social media channels with creative postings

Redevelop website and Google Business pages

Find, organize and attend industry trade shows

Train team or a new marketer in learning how to effectively market your business, clever ways to gather competitive analysis, tips and tricks of the trade

Consulting, Sales, Training and Coaching

Sales training and coaching for your team or a new sales/marketing director

Sales plan creation to organize your target referrals

Business Development to quickly increase referrals

Competitive Analysis

CRM Review and Database Cleanup

Temporary In-place Sales Director when in-between hires

Identify and Remove Sales Barriers

Stage Model Rooms

Create or redevelop admissions procedures and collateral such as brochures, deposit folders, census reports and flyers

A message from the Owner

Sandra Brennan, CEO and Owner

From rebuilding a struggling property’s entire marketing process to identifying sales barriers, I specialize in helping under performing senior housing communities and healthcare service providers meet their maximum potential.

As a senior living sales and marketing director who has worked in the trenches within the home health care and assisted living industry for almost 20 years, I can provide you with an in-depth marketing analysis and guide you to the best solution.

I have developed connections and acquired resources that will bring value to you in maximizing your business' bottom line. My business development and healthcare consulting services range from senior living communities to home care, skilled nursing facilities and health care providers.

I will show you how to represent your brand to get you in front of the decision makers. When I accompany you or your team on outreach visits, I will introduce you to key decision makers, show you tips and tricks of the trade and teach you how to market your business effectively. Each outreach day is filled with meeting new people, valuable information, learning opportunities and fun.

I provide specialized, confidential, one-on-one personal guidance in the privacy of your office, an off-site location or by phone. Together, we will sit down and analyze what is going right, and what isn't, and come up with a plan to get you back on track.

There is no charge for my initial consultation. My goal is to understand your concerns and challenges and provide you with the appropriate solutions that will help leverage your business' potential.